Size Matters
EXPLAINER
Our task for Zizr was to create an animated film that promotes safety, understanding, and environmental awareness. We also had to help make the message more digestible.
Watch video for Zizr
Playful Transformation
We developed the visual concept, established principles for movements, and brought the illustrations to life. We also made adjustments to the script and delivery to make the tone more playful and personal. It was a flexible process where suggestions were welcomed with open arms. This led to a final result that exceeded our expectations.
Size Symphony
Zizr's service is to recommend clothing and shoe sizes to online shoppers. It utilizes various data sources that interact and continually adapt to each other. The movements of the elements in the film also convey this concept. They change in size and adapt to each other. They are dynamic and intelligent. And you might have noticed that the music scales up and down too, right?"
